The recent launch of the Montecristo Open Slam at the AITS (Association of Independent Tobacco Specialists) was a momentous occasion, bringing together aficionados, retailers, and industry insiders for a truly memorable day steeped in heritage and premium cigar craftsmanship.

Ana Lopez for Hunters & Frankau, delivered an outstanding presentation on the storied history of Montecristo—one of the world’s most iconic cigar brands. Her talk illuminated the legacy behind the name, offering rare insight into some of the treasured artefacts in H&F’s collection. From vintage memorabilia to historical documents, Ana’s engaging and knowledgeable delivery captivated the audience and deepened appreciation for the brand’s enduring prestige.

Following this, Sean Croley took the stage to unveil the Montecristo Open Slam to the UK market. Described as a “smashing” addition to the Open Series, this new release is smooth, balanced, and brimming with refined flavor. It’s a cigar designed for enjoyment—whether during a relaxed afternoon in the sun or as a sophisticated pre-dinner companion.

As the weather finally shifts in our favour, the Montecristo Open Slam arrives at just the right time. Its accessible profile and elegant character make it an ideal choice for both seasoned smokers and those new to the Montecristo family.

The cigar will be available very soon at Cigars Unlimited, and to mark the occasion in style, we will be hosting a special launch event on May 31st, coinciding with International Cigar Smoking Day. Join us for an evening of fine cigars, good company, and celebration as we toast to the latest gem in Montecristo’s legendary lineup.